If you run a website or business you should by now have a Facebook business page.
And if you went that extra step to try and make your page stand out, you will also have picked your own Facebook page vanity URL, such as facebook.com/jamesrayers.
What you may not know is that Facebook allows you to use short fb.com URLs for your page. That means if you run facebook.com/yourname, you can direct your fans to fb.com/yourname and they will end up in the same place.
Those 6 less characters will make your Facebook page URL easier to remember and faster to type.
Perfect for your print material like business cards and window stickers where being short and memorable is critical.